Merfin is a brand of towel & tissue products and dispensing systems that has been around for the better part of +20 years. A new product offering within the Merfin brand needed an icon/symbol to revamp and bring some excitement to the brand. The idea and concept of a Phoenix, as in a new beginning, was identified as a great way to introduce this new offering of dispensers to the market.
Wireframe of the vector icon design.
A finished product towel dispenser with Merfin Phoenix branding. The Merfin text logo remained the same - unchanged as many in the market recognized and understood that brand/word.
A finished product towel dispenser with Merfin Phoenix branding. The Merfin text logo remained the same - unchanged as many in the market recognized and understood that brand/word.
Merfin Phoenix Center-Pull Towel Dispenser
Merfin Phoenix Twin Jumbo Tissue Dispenser
Merfin Phoenix Jumbo Tissue Dispenser
Merfin Phoenix Folded Towel Dispenser
Merfin Phoenix Print Brochure
