My client is a manufacturer of high-end paper napkin dispensers designed to sit on table tops or counters at restaurants, coffee shops and other foodservice settings. The dispenser itself has a convenient see-through "window" that allows patrons to place a 6 in x 4 printed insert under the window. A selection of unique print insert designs was developed and selected to be pre-loaded into these dispenser prior to being shipped to customers.
Each unit allows for a 6in wide x 4in tall print insert to be placed behind a clear plastic window on both sides of the dispenser.
The copy and concept of this particular insert design lets users/patrons know that the dispenser is designed to only dispense one napkin at a time, therefore reducing waste.
This design concept simply plays off of the clear window option - an overt yet playful graphic.
This napkin dispenser is widely regarded as the most aeshetically pleasing napkin dispenser in the market - the copy and design plays off of the smooth lines and shape of the dispenser itself.
Print inserts can be developed and used to show menus for local restaurants or show advertisements and local sports team schedules. The possibilities are endless!